Friday, February 13, 2009

Valentines choco

Valentine's day in Japan usually involves women giving men chocolate but this year the choco companies have introduced a twist: reverse chocolates. The gimmick is that the lettering on the box is in reverse indicating that men can give women choices this year. Nice idea from marketing companies. Men are supposed to give women chocs on white day next month but usually don't bother. Other kinds of choco featured are choco ramen and choco facial. Via Japan Probe

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